Recent Post
Author: Global Marketing Guide
What is Business on Facebook? Business on Facebook allows a company to reach the millions of users it has today. It usually checks their profiles several times a day and considers the companies and products they like or recommend by their friends. What are the Benefits of Business on Facebook? But in addition to this, other benefits that business on Facebook offers are: Be able to create a vast network of followers to whom you can later communicate the launch of your new products or services, your sales promotions, and your upcoming events. It can interact with your audience…
In today’s digital age, video has become a dominant force in marketing, captivating audiences with its dynamic and engaging nature. Video marketing has gained significant momentum as brands recognize its power to convey compelling stories, evoke emotions, and connect with viewers on a deeper level. In this article, we will explore the rise of video marketing and how businesses can leverage this medium to engage audiences through visual storytelling. The Power of Visual Storytelling Visual storytelling effectively communicates a brand’s message, evokes emotions, and creates a lasting impact on the audience. Businesses can bring their stories to life through video…
What are Short Videos? Short videos with a maximum duration of 2 minutes and 30 seconds are considered temporary. But there is no universal number that everyone can agree on it. For example, a short video on Twitter can be up to 2:20 minutes long. On TikTok and Triller, it’s 60 seconds. On Instagram Reels, it’s even more straightforward: 30 seconds. Brandon Sanders, a digital marketer at Academy, notes that a short form can also depend on the platform. With the increase of platforms like TikTok, Reels, and Vine, short-form videos are shorter and better suited for 60-second to two-minute…
Do you ever wonder how many businesses Facebook takes down each year? A news story from 2019 reported that Facebook between October and March removed almost 3.4 billion fake accounts! That’s a staggering number, and it doesn’t even include fake business pages. With about 2.96 billion monthly active users, Facebook is a prime target for scammers. They create fake business pages to promote their products or services, often using stolen logos and images. Not only does this hurt the business whose identity has been stolen, but it can also mislead consumers into doing business with a fraudulent company. So, how…
Virtual Phone Systems: Let’s not mince words. Getting a startup off the ground is so hard. Not only do you have to establish your brand and your place in the industry, but you also have to compete with bigger companies that have been around for longer. That’s why it’s so great that starting a business isn’t as hard as it used to be. Thanks to technology and mass production, getting everything you need to launch is much cheaper. The same goes for your business communication essentials as provided by companies like Telnum. We made this article exclusively for startups. We…
Reaching their desired audience to spread their mission and raise funds is the ultimate goal for every nonprofit. And in the era of online media, it should theoretically be more accessible than ever. However, with so much content produced daily, it can be challenging to stick out from the crowd. That’s why many nonprofits are turning to agencies or experts specialising in nonprofit digital marketing services to help them reach a wider audience, build their brand, and achieve their mission. By partnering with a digital marketing agency, nonprofits can use their expertise and experience to create and distribute high-quality content…
Beta Program Definition A Beta Program a set of tests design to determine if a completed product fulfils the value proposition that it was designed to bring. A Beta Program should perform after a product build but before it launches. A successful Beta Program requires the Product Manager, Product Marketing Manager, Project Manager/Administrator and an Engineering/support person. In addition, looking for a social media planner for your business, you can make use of Monday.com, and one can also use the campaign tracking template from the Monday.com. Once your product develop, you’ll want to have a few customers test it to…
Most, if not all, modern businesses have an online presence. You will find most with social media pages, if not a business website. Most clients now seek online information about products and services before deciding where to buy or get a service. Your business must have at least a website to enable potential clients to find you. However, more than just having a site is required. You must optimize it with proper keywords and phrases to ensure you gain authority on most search engines. You can achieve this through data driven SEO services from established SEO agencies. Here is how…
Cambridge University shines as a beacon of intellectual prowess, drawing the brightest minds from every corner of the globe. However, this renowned institution is not limited to textbooks and lecture halls alone. Life at Cambridge unfolds as an exhilarating adventure, brimming with experiences that transcend academics. These extraordinary students possess the remarkable ability to master time management and effortlessly juggle a multitude of activities, leaving people in awe of their talents. They excel in sports, take leadership roles in clubs, and wholeheartedly pursue their personal passions. These remarkable individuals at Cambridge University truly embody the notion of doing it all!…
What is Financial Freedom Financial freedom consists of having enough financial means to cover all your needs in a specific time, without depending exclusively on a salary. The concept of financial freedom refers above all to the feeling of not being tied to a job, simply because you need the money your boss pays you to be able to live. The Formula of Financial Freedom You could say that people who have achieved financial freedom have been able to cope with the biblical curse of earning their bread with the sweat of their brow. But they have not done it…
The truth is that no industry or company is immune to cyber-attacks. This is why it is important to have effective risk management and security solutions to protect your business and its data against cyber-attacks. The real challenge for many businesses is how! Outsourcing is becoming a standard practice for small and large businesses as managing and developing successful security measures takes expertise and time. Using an in-house cybersecurity team can be costly, whereas outsourcing solutions become a cost-effective alternative for various reasons. To get the benefits of outsourcing cybersecurity solutions, you will first need to define your business’s unique…
What are Facebook and Messenger? Facebook and Messenger are one of the most popular chat applications. You probably use it daily if you are reading this. Like any communication method, there are times when you need to block and unblock someone for being incredibly annoying. However, after a while, you may choose that the person/profile no longer deserves to be blocked. Heck, you might even find the need to resume communication for selfish reasons. In any case, here is a quick guide on how to block and unblock someone on Facebook and Messenger, covering iOS, Android, and the web browser.…
Running a successful rental business requires several skills, especially marketing and sales. After all, with the advent of technology, making your business stand out from the crowd is a feat. When picking an advertising technique, landlords now have to ask questions like, do customers trust real estate SMS adverts, or do they ignore them? And how do I take the best listing photos? Well, if you’re in these shoes, stick around. This article dissects how to market a rental property successfully. How to Take the Best Listing Photos 1. Clean up the House Cleaning up the house is one of…
Businesses in almost every industry now use SMS marketing, and the real estate industry is not any different. In fact, you may have come across promotional text messages from a couple of real estate agents telling you the best housing or land offers. As with any marketing channel, the ultimate goal of real estate SMS ads is usually to advertise what they are selling to people. However, there is a big question you need to consider if you are considering real estate text messaging marketing – do customers trust real estate SMS advertisements or just ignore them? Read this article…
Excellent products and competitive pricing aren’t enough to guarantee customer loyalty. The post-purchase experience—particularly the logistics—can be the deciding factor between a one-time buyer and a loyal customer. Seamless logistics play a key role in shaping customer satisfaction and, ultimately, customer retention. The Rise of Customer Expectations Thanks to the “Amazon effect,” consumers now expect fast, transparent, and reliable delivery options as standard. Waiting a week for a package with no tracking information is no longer acceptable. Customers want to know when, where, and how their orders will arrive—and if there’s a delay, they expect proactive communication. Businesses that fail…
This week, we conducted a detailed review of several popular in-game cards, focusing on SBC releases, the Evolutions system, and the performance of cards in the latest pack drops. From hands-on gameplay experience, it’s clear that each card brings a distinct playstyle, and players should choose based on their own team needs. One key trend worth noting: the importance of PlayStyles is growing rapidly in the current meta. The era of judging cards purely by stats is over—PlayStyle combos and positional fit have become the new gold standard. SBC Cards Overview Henry SBC exceeded expectations. While his 4-star skill moves…