Built a consulting practice that actually makes money? Share how you did it.
We write for independent consultants, boutique firm owners, and business development people who need strategies that bring in clients—not just likes and shares.
Submit your editorial to our email [contact@globalmarketingguide.com].
What We Publish
Topics That Get Results
Landing and Closing Clients
- Networking that creates real referrals
- Proposals that actually win
- Follow-up that doesn’t annoy people
- LinkedIn tactics that generate leads
Building Your Rep
- Thought leadership that brings business
- Speaking gigs that pay off
- Content that shows you know your stuff
- Positioning that sets you apart
Growing What You Built
- Pricing that makes sense and makes money
- Packages clients actually understand
- Retainers that create steady income
- Systems for scaling without burning out
Industry-Specific Stuff
- Management consulting: how to get in the door
- IT consulting: winning technical projects
- HR consulting: reaching decision makers
- Financial consulting: building trust with money people
What We Need
- Length: 500 plus words
- Style: Clear sections, practical tips
- Proof: Client stories, numbers, real results
- Focus: Stuff people can actually do
- Tone: Professional but not stuffy
Who Should Write
Perfect Writers
- Independent Consultants Who Made It You built a practice that pays the bills. Share what worked for you.
- Consulting Firm Leaders You’ve hired people and grown teams. You understand business development at scale.
- Marketers Who Get Professional Services You work with consultants and know what makes them different from other businesses.
- Business Development People You help consultants win work and have systems that actually work.
Experience That Matters
- Industry Knowledge: You get how consulting businesses really work
- Real Examples: Stories you can share (with permission)
How We Work
Getting Started
Send Your Idea Tell us:
- What you want to write about
- Your consulting background
- Examples you’ll use
- When you can finish
If We Like It You get:
- Style guide that’s easy to follow
- Suggestions for structure
- Resource recommendations
- Clear deadlines
Review and Publishing We provide:
- Feedback on your draft
- Professional editing
- Fact-checking
- Promotion when it goes live
What We Look For
- Can People Use This? Will readers be able to apply your advice in their consulting practice right away?
- Consulting-Specific Does this address problems unique to consulting businesses?
- Based on Experience Can you back up your advice with real examples or data?
- Professional Quality Does this meet the standards of experienced consultants?
Why Write for Us
Professional Benefits
- Thought Leadership Get known as an expert in consulting marketing and business development.
- We’ll Promote You Your articles get shared on LinkedIn, Twitter, and industry groups.
Business Benefits
- Lead Generation Good content attracts prospects who value your expertise.
- Speaking Opportunities Published writers get invited to industry events and conferences.
- Networking Connect with other consultants and potential partners.
Hot Topics Right Now
Client Relationships
- Keeping Clients Happy How to manage what they expect and prevent scope creep without ruining relationships.
- Growing Existing Accounts Ways to expand work with current clients instead of always chasing new ones.
- Long-Term Relationships Building connections that generate work for years, not just one project.
Market Positioning
- Finding Your Niche How to pick and dominate a specific market or industry.
- Standing Out Ways to differentiate yourself in crowded consulting markets.
- Value Messaging Creating pitches that clearly communicate what you’re worth.
Digital Marketing
- Content That Converts Content marketing approaches that actually bring in consulting clients.
- LinkedIn for Consultants Specific ways to use LinkedIn to generate leads and build relationships.
- Educational Marketing Using webinars, workshops, and speaking to show expertise and attract clients.
Writing Guidelines
Content Standards
- Provide Value Teach something useful. Don’t use articles just to promote yourself.
- Be Specific Skip generic marketing advice. Address consulting-specific challenges.
- Use Real Examples Include case studies, client stories, or examples from your own work.
- Give Tools When possible, include templates, checklists, or resources people can use.
Technical Stuff
- Clear Structure: Headings, bullets, short paragraphs that are easy to scan
- Visual Elements: Charts or photos when they help make your point
- Source Your Claims: Links for statistics and industry data
What We Don’t Want
- Old Strategies Focus on what works now, not outdated tactics.
- Unrealistic Advice Don’t suggest strategies that only work with huge budgets or big teams.
Ready to Share?
Consulting marketing is tricky. Long sales cycles, relationship-based selling, and complex services create unique challenges.
If you’ve figured out how to handle these challenges and get results, we want to publish what you’ve learned.
Send your article to our email [contact@globalmarketingguide.com].
Help other consultants build stronger practices with marketing and business development that actually works.